26th of November 2008
While our creative’s pack their bags for what will be a big showing at Award in Sydney tomorrow night I wanted to highlight last night’s haul the Clemenger Group in New Zealand had in Shanghai at the Asia Pacific Digital Media Awards.
The Clemenger Group agencies walked away with four awards including the highest accolade, the Platinum award going to the campaign that exhibits the most originality and innovation. The Digital Media Awards honour the best in digital marketing and communications in the Asia Pacific region, highlighting work that demonstrate outstanding creativity and effectiveness across the industry.
All eyes were on what digital work from Korea, Japan, China and India but it was New Zealand that stole the show and impressed judges with its innovative use of technology on the NZ Book Council Read at Work campaign. Our four winners are listed below.
|The Platinum Award (Best in Show)||Read at Work||New Zealand Book Council||Colenso BBDO|
Best Not for Profit Campaign
|Read at Work||New Zealand Book Council||Colenso BBDO|
Best Leisure/Travel Campaign
|Grabaplane||Air New Zealand||Aim Proximity Colenso BBDO|
Best Mobile Campaign
|Distracted Drivers||Land Transport New Zealand||Clemenger BBDO Wellington|
|See Media Magazine story||Thanks Jason for picking up our award.|